Sуть
When the pandemic hit, Alberta’s Ministry of Communication found its decentralized structure ineffective for rapid crisis response. To adapt, they recognized the need to embed a culture of change into their organization, moving away from a client-first mentality towards centralized resource management.
Как это работало
The first step involved identifying ingrained behaviors that stemmed from the ministry's history of decentralization. Executives were fiercely independent and resistant to giving up control. Instead of enforcing compliance through penalties, leadership engaged in a strategy session to uncover the cultural norms driving resistance. They discovered that the staff were not being insubordinate but were instead trying to fulfill their long-standing commitments to their client ministries.
To address this, leadership focused on redesigning rituals that reinforced the new centralized model. They created “executive ops” meetings to enhance collaboration between centralized and client-facing teams, allowing for better coordination and resource allocation during crises. This shift transformed how the ministry approached emergency communications.
Результат
During a recent teachers' strike, the new collaborative structure allowed the ministry to deploy resources more efficiently and effectively than ever before. The change in rituals demonstrated a 40% reduction in overtime costs and improved response times, leading to a successful resolution of the crisis. This new approach emphasized teamwork and adaptability, aligning more closely with the organization’s mission.
Почему это важно для тебя
This case highlights the importance of understanding and reshaping organizational culture, especially in times of rapid change. Instead of relying solely on incentives or penalties, focus on redesigning rituals that align with your desired outcomes. By fostering collaboration and adaptability, you can better prepare your organization to respond effectively to unexpected challenges.



