О компании
SonderAds is a dynamic company focused on optimizing mobile app marketing and monetization strategies.
Обязанности
- Analyze and improve the efficiency of advertising traffic acquisition from in-app, social, and web sources by evaluating sources, channels, campaigns, audiences, and key purchasing metrics to identify areas for scaling and optimization.
- Conduct cohort and segment analysis, ad hoc analysis of traffic acquisition.
Требования
- 7+ years of experience in data analytics.
- Experience in mobile app analytics and advertising mediation for monetized apps: understanding of mediation platforms, ad networks, waterfall/bidding logic, eCPM, fill rate, ARPDAU, impressions, ad revenue, and the impact of advertising monetization on product metrics.
- 4+ years of experience in digital marketing, performance marketing, paid acquisition, or growth marketing.
- Deep expertise in key acquisition and product metrics and their practical application: LTV, ROAS, ROI, CPA, CPC, CPM, CPI, CTR, CR, retention, ARPU, etc.
- Experience in conducting cohort analysis, ad hoc analysis, experimental evaluations, and hypothesis testing.
- Ability to find non-obvious insights in data and turn them into specific business recommendations.
- Experience with MMP, attribution, and tracking tools: Adjust, Voluum, Amplitude, MixPanel, Firebase, or similar platforms.
- SQL experience for ad hoc analysis, data extraction, and modeling.
- Knowledge of Python or R for analytics, automation, and modeling.
- Understanding of marketing attribution principles, tracking, conversion measurement, and data quality.
- Skills in working with and building reports, dashboards in BI tools (Looker).
- Experience with BigQuery and other modern data stack tools: GitLab, Docker, Google Cloud (Container Registry, Workflows, Cloud Run).
- Experience working with large datasets and the ability to build analytical logic independently.
- Strong analytical abilities and systematic thinking.
- Attention to detail, high level of self-organization, and responsibility for results.
- Ability to communicate technical findings to non-technical teams.
- Higher education in mathematics, applied mathematics, statistics, data science, information technology, or related disciplines.
Условия и бенефиты
- Remote work format. We work quickly, cohesively, and results-oriented.
- Schedule: 10:00 AM to 7:00 PM Cyprus time.
- 20 days of vacation and paid sick leave.
- Salary is negotiable depending on your level and experience.
- We operate according to the Cyprus holiday calendar.
- 3-month probation period.
- The team consists of strong specialists. We value initiative, responsibility, teamwork, and a desire for growth.
